Break a Sweat | OC Acoustic

The Briefing

Description

Introducing OC Acoustic. High Quality Audio for any lifestyle from a speaker that doesn't require charging is a pretty cool product! Working out at home just scratches the surface of how this product can be utilized.

Our Approach

This is just one of the three ads we created for a Japanese company, OC Acoustic. Like their tagline suggests, there are many different lifestyles in which the speaker can be utilized. Since this ad was to be primarily used in the year of 2020, we focused on "working out from home" as our subject matter. With that being one of the top trending activities of that year, due to the world-wide pandemic. It ended up being the perfect strategy to generate interest in OC Acoustic.